So I was invited to attend the Relaunch Party of Yesterday.sg as a blogger, alongside with the traditional media. The party was held during the lunch hours, which is friendly to my day job. I wonder how other Singaporean bloggers manage to find time to attend to so many events that happen during my office hours. Don’t they need to … make money or study? If heritage is defined as something that is passed down from preceding generations, a tradition, I wonder if the Singapore Blogosphere would become a facet of our heritage beyond a direct archive of some (celebrity) bloggers’ sites like today.
The new Yesterday.sg site is pretty, or more appropriately described as relevant, vibrant, and professionally made. When one of the bloggers at the event highlighted to me that the clock at the logo goes backward, I went ah-ha! I suppose they have their in-house bloggers to provide the contents and I was told that we can all sign up and contribute.
I am a simple guy. And I like the “Today in History” section the most. It is short and sweet and as a new citizen of Singapore, it gives me a constant dose of Singapore history that is of heritage value.
This new comprehensive social media initiative driven under National Heritage Board is an ambition one, in my opinion. Besides the blog entries at the 3 years old portal, HTV or better known as Heritage TV is launched with in-house videos created to target those who prefer something visual, other than words. For a mere team of 3 or so it seems, it is a job well done. Check out the video clips at the Yesterday.sg website.
Will there be active discussion and exchange of ideas within the new forum? Will the Heritage gaming initiative targeting at the online game developers and the online gamers alike take off? For a start, I think Yesterday.sg is very promising to connect (or reconnect) online readers to Singapore heritage. While I am looking forward to what is to come our way, I am happy to start with “Today in History”.
Below are the few pictures I took during the event.
PS. Ah … now you know when this post was written.
External Link: Yesterday.sg
8 replies on “Relaunch of Yesterday.sg – Our Heritage Leveraging on Social Media with a Whole New Look”
Haha, it’s a good “reason” for a longer-than-usual lunch I suppose? Writting about Singapore’s heritage is not an easy task, as adequate research into the topic is required. I think I’m not ready yet to blog about it. But then how can Singaporeans don’t know about Singapore?
I do visit Yesterday.sg from time to time. Not bad at all.
It is, of course, dependent on submissions.
Ghim Seng – Ha ha ha … on the record, it was a very quick lunch and I took taxi to save time! (Just in case my bosses at work have found my site … lol).
You are right, writing about Singapore’s heritage is not easy. Though I must say, not all of us know all the past of Singapore. Being born in Hong Kong, I doubt if I know everything about how Hong Kong has come about.
It is a niche topic. And I think it is pretty soul enriching just to be in touch with how we arrive at where we are today in Singapore.
Chuang Shyue Chou – To be honest, last week was my first time visiting Yesterday.sg. Ha ha ha. Yes, not bad at all.
Oops..
Thanks Wilfrid for your kind comments about yesterday.sg
About writing on Singapore’s heritage … it doesn’t really have to involve a whole lot of research cos blog posts shouldn’t be academic pieces.
Rather what makes this site special (in my opinion) are the personal comments and sentiments – and that’s something we don’t find in history books.
Cheers
David
David – Ah, you have pointed out a valid point. It is about sentiments and the individual personalities at that point in time, that is beyond what is written in a history book.