I Swear I Did Dream About Something Like This … Colleen Exposed

I swear couple of years ago I did dream about living where Miss Singapore World 2006 lives right now – a glass hut in the middle of Raffle Place. It may sound too far fetched but there are enough real life friends visiting my site who can vouch for my … sanity – I mean integrity. I have had dreams that became a reality, somewhat. I am still having dreams about what the future looks like (the buildings and the trains) repeatedly. In that particular dream, I was living in this glass hut and as far as I can remember, there was some sort of riots in the end. I really should continue my Fragments of My Dreams blog category. Who knows one day I may make reference to it and say … see, I did dream about the exact same thing, somewhat.

When I first saw the hut being setup, I was wondering what it was. Then the words spread. It is actually a marketing effort by the new classified site ST701.com. And the campaign is called “Colleen Exposed”. I personally admire this wonderful idea given the fact that its direct competitor MediaCorp’s online classified site Mocca.com has gained much ground. The idea is for Colleen, winner of Miss Singapore World 2006, to live inside a glass hut that “exposes” her living room and bedroom (not bathroom of course!). And she stays inside the hut for 7 days relying on ST701.com for her day-to-day needs. When I took the photo at 6-ish in the evening, she was having a pole dancing lesson from one of the instructors advertised in ST701.com. The instructor was great. Colleen was … so so.

Colleen does have a rather plain blog in that online site. However I must say, the marketing campaign has much impact. I wonder what the marketing budget is like.